About Us
An Egyptian home decor brand.
#OUROWNSTORY
IN THE FOUNDER'S OWN WORDS
OUTSIDE EGYPT
I Didn't Grow Up Here
I didn’t grow up here. On the contrary, I spent more time outside of Egypt than I did inside of it. But somehow, I grew up longing for here. And it was probably on a plane that I decided I wanted to be an architect - looking at Cairo through a very small window.
Lightbulb Moment
The Lightbulb Moment
And between endless classes, long nights and what seemed like an impossible degree, I found the time to craft this deer head I came across online. I was frustrated I wasn’t doing enough things with my hands and this seemed like a good opportunity.
beyond sticks
From Skewer Sticks to Steel: Skilled Hands Needed
First, I made it with skewer sticks and a glue gun. Next, I was determined, motivated and inspired, ready to find someone to turn that deer into something more. I made my way through Cairo’s workshops, looking for someone to help make it from steel. Skewer sticks weren’t going to cut it.